These workshops are designed to support artists who want to focus on the business side of their art careers.
Are you ready to prepare effective marketing materials? Find ways to write about your art practice and connect with fans and collectors? If so, these courses are for you!
Workshops will be held in a supportive environment at Robi’s studio in east Vancouver. Scroll down for details.
To register (or if you have any questions), contact Robi by email or by phone at (604) 928-4284.
Workshops:
Writing the Basics
Whether you're self-taught or university educated, going it alone or represented by a gallery, every artist needs to write and create some basic materials: a CV, bio, and artist statement. Knowing you need to produce these and actually sitting down and doing it (or updating your old ones) are two different things. Over the course of 3 two-hour sessions, we’ll look at examples of other artists’ materials and support each other in creating or updating our own.
3 sessions (6 hours
class time): $ 60
Jan 10 - 24
Tuesdays: 10 am - 12 pm
Register by email or phone (604) 928-4284
Writing About Your Work: Beyond the Basics
This course will look at how to write about your work, whether it’s your work as a whole, a particular body of work, work in progress, or a single piece in context of your art practice. We will explore questions about what and why you create, what inspires and motivates you, how you work, and how you want others to relate to your art. We'll then look at different types of writing that you might engage in and what these forms require (from artist statements, to your website, blogging, Facebook, e-newsletters, and other promotions and marketing materials). We will focus on speaking from the heart in a way that people without an art background can understand, while still conveying your ideas and art practice in a meaningful way. Because this writing is destined to be shared with others, we will be sharing our writings with each other in a safe and supportive environment. Feedback will also be shared in this spirit.
The workshop is divided into two parts. In Part 1, we'll explore the question of audience (who are you trying to reach with your work?), discuss the importance and nuance of language (tone, jargon, storytelling, authenticity), look at different types of art writing, including examples from other artists, and reflect and talk about your own work and what you would like to convey to your audience(s). Part 2 will focus on your own work and writing. Each class will include reflection, discussion, and writing excercises, as well as take home assignments to further your thinking and writing. You'll be invited to share your art and writing with the other workshop participants for feedback in a supportive environment (sharing is always optional).
Part 1: 3 sessions
(9 hours class time): $90
Part 2: 3 sessions (9 hours class time): $90 for students
who have taken Part 1
Wednesdays: 9:30 am – 12:30 pm
Part 1: Nov 9 - 23
Part 2: Nov 30 - Dec 14
Register by email or phone (604) 928-4284
About Robi:
I'm an artist and writer based in Vancouver, BC. I have a degree in journalism
and for the past 14 years have been of helping my clients achieve their
goals through writing, promotions, and events. About 3 years ago, I decided
to start applying my skills to building my own art career. I keep in regular
contact with more than 600 people through my monthly e-newsletter, Facebook,
twitter and blog. My writing skills have helped me land two grants, three
solo shows, and many group shows over the past few years. Now I'm looking
forward to sharing what I've learned with other artists.
With my workshops, I'm committed to helping you define your career goals and write about your art work and practice in a way that's accessible and meaningful to others. If you have any questions about my approach or classes, please contact me at any time.
For more about my work (including my art), see www.blue-lantern.ca.
Blue Lantern Communications brings your ideas into the light and makes them shine.
